On top of the functions the vanilla version of WooCommerce has as standard, we have extended the platform to include:

• gift options at checkout;
• multivendor marketplaces;
• event tickets and payments;
• an optician taxonomy-based, prescription product add-on with granular control of variation pricing;
• multi feed affiliate marketing;
• product feeds sorted by product meta data, allowing users to search and sort multiple 3^rd party product feeds to compare furniture that can fit within small awkward spaces in their city flat;
• product-sorting interface where users put in their symptoms and are recommended products based on symptoms;
• expanding nutritional and diet information on food products;
• category-based informative icons;
• redirection to custom NHS legal forms required before purchase of COVID-19 testing kits and attached to orders;

• generation of custom coupons for corporate clients to provide their staff with to allow individual redeeming and fulfilment of bulk orders;
• integration with warehousing fulfilment solutions;
• integration with 3^rd part CRM systems;
• custom scripts requiring customers to order wine in bottle multiples of 12 with informative upsell pop up messages;
• custom upsell interface during the checkout process to recommend product pairings based on what is in the cart;
• upsell progress bar to incentivise increasing order value to achieve free shipping or other coupon-based incentive;
• custom script that attaches specific wine-tasting notes to an order email;
• insertion of additional required legal compliance agreements to orders;
• charitable donations;
• credit card payment interface that takes invoice number and processes credit card transactions;
• additional automated marketing events triggered by specific orders, such as sending follow up emails a set period of time after clients have purchased a specific type or product.